Digitimes: NVIDIA-VIA merger talks failed but may resume. [Analysis]

Wednesday 19th March 2008, 02:03:00 PM, written by Arun

According to Digitimes, NVIDIA and VIA already discussed a potential merger (why am I not surprised?) but the two couldn't agree on a price (why am I even less surprised?) - although given VIA's deteriorating financial position, Digitimes expects the talks to eventually resume.

Multiple options were considered including only selling the x86 processor business, which obviously VIA wouldn't agree to given that most of its other divisions are dependent on it. Interestingly, a stategic alliance was also discussed according to Digitimes, which might have been an effective way to handle the x86 license issue, which is NOT transferable but should be renegotiable especially given that NVIDIA is based in the USA and so is VIA's x86 design team. Intel has no legal right to keep their business monopolistic or duopolistic, they can only ask for fair compensation in exchange for that IP.

I have been a public proponent of a NVIDIA-VIA merger for nearly two years, and given how much sense it would make for the right price (~$500M net of cash we'd wager) this is about what I was expecting. On first sight, it may seem arrogant for them to think they don't need a x86 core unless it's very cheap - but the reality is likely much more complex than that although it can be summarized in a single word: Montalvo.

From a significant amount of Googling and analysis, our conclusion is that Montalvo's heterogenous architecture has two kinds of very different cores: likely one that is VIA C7 or Silverthorne-like, and one more VIA Isaiah or Intel Penryn/AMD K10-like. The former should at the very least be viable for MIDs and ultra-high-end smartphones, while the latter should be viable for desktop and laptops. The combination of the two in a single chip improves perf/watt and perf/mm² for multi-threaded workloads as smaller cores are typically much more efficient.

What does that mean for NVIDIA? Well, Montalvo is a processor company, not a southbridge company. Intel, AMD and VIA are unlikely to make those compatible with Montalvo's processor, so that leaves only NVIDIA and SiS as potential partners. And obviously the former is a much more likely choice here (although SiS is far from impossible I'll admit), especially given that the chipset needs to be an IGP. So this and the fact NVIDIA is a likely acquirer either way makes seem probable that the company has an inside track into Montalvo and will be amongst the very first to know about real-world performance for the recently taped-out chips.

If Montalvo's design delivers, they'll just buy them. If it doesn't, they'll take another hard look at VIA. If neither option pleases them, they'll either wait, make a hard decision and buy one of the two, or bite the bullet and buy both to combine the design teams. Montalvo should be cheaper than VIA (maximum $250M?) but they also don't have any southbridge, graphics or analogue expertise. All of those are hardly worth nothing, even though they would either be semi-redundant to NVIDIA or not match their strategy very well.

We don't know if the above analysis is perfectly correct - but everything does seem to point in that direction. If so, it's a fairly attractive risk management strategy and we certainly couldn't blame Jen-Hsun for not yet making his move. It doesn't mean their strategic position is optimal though (in the low-end, it clearly is not) or that they have an uncontested history of good and effective roadmaps (MCPs, anyone?) - but it certainly looks like competition is going to heat up on many fronts in the next few years.


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Tagging

nvidia ± via, x86, isaiah, montalvo


Latest Thread Comments (10 total)
Posted by epicstruggle on Wednesday, 26-Mar-08 05:40:58 UTC
It is very likely that within the year NV will have to merger/buy either VIA, transmeta, or some other company that will give it a foothold in the CPU market. I dont think NV can survive as just a graphics company.

Posted by Sound_Card on Wednesday, 26-Mar-08 17:22:20 UTC
Quoting epicstruggle
It is very likely that within the year NV will have to merger/buy either VIA, transmeta, or some other company that will give it a foothold in the CPU market. I dont think NV can survive as just a graphics company.
If Nvidia wanted them that bad, they would of paid the price.

Posted by epicstruggle on Wednesday, 26-Mar-08 19:24:38 UTC
Quoting Sound_Card
If Nvidia wanted them that bad, they would of paid the price.
If they overpay they might not have the cash to invest in R&D that will be necessary to compete. Intel has really put a bind on many companies.

Posted by Sound_Card on Wednesday, 26-Mar-08 22:31:32 UTC
Quoting epicstruggle
If they overpay they might not have the cash to invest in R&D that will be necessary to compete. Intel has really put a bind on many companies.
So you suggest that Nvidia is in a Catch 22?

Just how much is Via worth?

Posted by epicstruggle on Wednesday, 26-Mar-08 23:50:42 UTC
Quoting Sound_Card
So you suggest that Nvidia is in a Catch 22?

Just how much is Via worth?
Last time I checked they had something like 1.5+billion in the bank. I think digitimes said via might go for around 500 million. Leaves around a billion for R&D. How much does intel spend on it?

Posted by Sound_Card on Thursday, 27-Mar-08 18:50:42 UTC
Quoting epicstruggle
Last time I checked they had something like 1.5+billion in the bank. I think digitimes said via might go for around 500 million. Leaves around a billion for R&D. How much does intel spend on it?
They wont really need to compete in high performance CPU sectors or servers. At least not yet I reckon. They could go down the route of low profile performance per watt CPUs with graphics functionality. Could be very appealing to notebook OEM's and low cost desktops.

Posted by aaronspink on Friday, 28-Mar-08 04:22:45 UTC
Quoting Sound_Card
They wont really need to compete in high performance CPU sectors or servers. At least not yet I reckon. They could go down the route of low profile performance per watt CPUs with graphics functionality. Could be very appealing to notebook OEM's and low cost desktops.
Thats been tried, I'm pretty sure that company is now no longer....

It is hard, very hard to gain a foothold in something like the x86 processor market without a large amount of resources. And gets harder every year. Also its really hard without a fab! x86 is all about volume to offset the high costs of design and test.

Another way to look at it, investing in an x86 or volume desktop processor maker is a quick way to go broke. After 20 years, the only two companies still around are the two companies that started it, and their are in the almost exact same positions as they were are the start. The corporate graveyard is littered with companies that tried to cash in on the x86 processor train and failed.

And anything that really makes money in the x86 hardware ecosystem eventually gets subsumed in the vast majority of the market place onto the processor itself. Its a hard market to be in. I'm not sure nVidia can afford to divert too much attention away from their core biz of graphics and enabling technologies for graphics without eventually being squeezed out.

Aaron Spink
speaking for myself inc.

Posted by shiznit on Friday, 28-Mar-08 04:28:57 UTC
When AMD goes belly up Nvidia will buy it up like it did 3dfx, their market cap is $10 bil compared to AMD's $3 bil. Anti-trust laws tend to be 'flexible' during bad recessions and when important US companies are failing.

Posted by epicstruggle on Friday, 28-Mar-08 05:52:29 UTC
Quoting shiznit
When AMD goes belly up Nvidia will buy it up like it did 3dfx, their marked cap is $10 bil compared to AMD's $3 bil. Anti-trust laws tend to be 'flexible' during times bad recessions and when important US companies are failing.
This could very well happen, however there is one sticking point. I believe a nice chunk of the stock is being held for a Dubai investment group when AMD got a loan from them last summer.

Posted by nutball on Friday, 25-Apr-08 11:10:14 UTC
I wonder if this is relevant to this topic? (Sorry if it's been posted elsewhere!)http://www.theregister.co.uk/2008/04/24/sun_buys_montalvo/


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